2024年营销人员的预测（英）
The Marketer’s Forecast 2024Foreword In this era of perpetual disruption, we are living through another profound and radical shift. AI knocked on our
报告摘要
The Marketer’s Forecast 2024Foreword In this era of perpetual disruption, we are living through another profound and radical shift. AI knocked on our
核心要点
- 1. PwC Global CEO Survey, January 2023
- 01 - Owning the Growth Agenda
- 02 - ESG as an Investment
- 03 - The Promise of Partnership
- 04 - A Technological Tipping Point
- 05 - The New Pioneers
报告信息
- 文件全名
- 《2024年营销人员的预测（英）-32页.pdf》
- 适合读者
- 核心数据
- radical future” has sunk from 70% (2022)
- and 71% (2021) to 44% this year. And they
- aren’t alone; only 42% of CEOs are confident
- can steer them through it. Nearly 80% of
- — rising from 65% in 2022 and 71% in 2021.
- 核心议题
常见问题
《2024年营销人员的预测（英）》主要包含哪些内容?
The Marketer’s Forecast 2024Foreword In this era of perpetual disruption, we are living through another profound and radical shift. AI knocked on our核心数据:radical future” has sunk from 70% (2022);and 71% (2021) to 44% this year. And they;aren’t alone; only 42% of CEOs are confident。
这份报告覆盖哪一年、篇幅多大?
覆盖 2024 年,全文约 32。
这份报告是免费的吗?如何获取?
本报告免费查阅,登录资料宝后即可在线获取完整内容。
这份报告适合哪些读者?
适合战略规划、行业研究员等读者参考。
报告涉及哪些关键议题?
重点分析了AI等议题。
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