英文【Jefferies】洞察:月度美容数据矩阵;网络数据仍为负;彩妆网络表现优于其他
2025-06美妆个护17免费
报告维度
- 📄 文件全名
- 《英文【Jefferies】洞察:月度美容数据矩阵;网络数据仍为负;彩妆网络表现优于其他-17页.pdf》
- 🎯 适合读者
- 战略规划行业研究员
- 📊 核心数据
- momentum. In May-25, NTCO was again the top performer, led by social engagement +66% and
- EMV +42%, offset by web -4%. ULTA inflected positive for the first time since August 2024, driven by
- EMV +37%, web +1%, offset by social -5%. BEI moderated but remained slightly positive, led by web
- +14%, EMV +10%, offset by social -24%. OLPX inflected negative, led by web -12%, partially offset
- by EMV +8% and social +2%. WALD was again negative in May but accel'd vs. April. Web +24% was
- 🏷️ 核心议题
- #美容#彩妆